The first Chinese medicine Internet hospital of the Medical Association was launched, and the "Internet Hospital +" mode was opened.

According arterial network informed, July 2 doctors associated with sunshine Chinese side to create a joint branch of Chinese medicine, Chinese medicine's first feature, covering the general of "medical Lianhua party" formally launched the Internet Hospital, Medical Alliance means "enabling medical "A comprehensive upgrade."

Medical care is an industry that relies on policy in particular. Any policy turmoil will have a major impact on health care, and keeping up with policy trends has become a medical norm.

On April 28, the State Council issued the "Guiding Opinions on Promoting the Development of "Internet + Medical Health"" (hereinafter referred to as the opinion), clearly stating that: Internet hospitals must rely on physical hospitals, the patient's first visit must be online, and the follow-up visit can be transferred. Go online.

Although it is only a draft of the opinion, for an Internet hospital that has experienced the development of a mountain bike, this is undoubtedly a kind of tonic. It is no longer an imagination to wait for the vent. All kinds of main institutions can be described as actions in the field of Internet medical treatment, and they have already entered the rhythm of collective striding. Medical Union is one of them.

Representing “Zhang Daning”, attracting more than 600 doctors to share scarce Chinese medicine resources

In addition to providing online consultation, remote consultation, famous doctors, electronic prescriptions, and drug delivery to home, the "Wulian Huafang" Internet Hospital also attracted four Chinese medicine masters represented by Professor Zhang Daning and 600 other The doctor settled in.

Zhang Daning is a well-known Chinese medicine practitioner of nephrology and traditional Chinese medicine, a master of Chinese nephrology, a sixth-generation medical doctor, and an authoritative national leader who is recognized by the state. As the founder of traditional Chinese medicine nephrology, Zhang Daning edited the first "Practical Chinese Medicine Nephrology" and "Chinese Dictionary of Nephrology" in the 1980s, scientifically and rigorously standardized the concept and scope of "Chinese medicine nephropathy". The basic law of syndrome differentiation and treatment, so that "Chinese medicine nephrology" is scientifically separated from the internal medicine of Chinese medicine, forming a complete system of traditional Chinese medicine clinical discipline.

Traditional Chinese medicine resources are scarce. Traditional Chinese medicine masters like Zhang Daning are regarded as treasures of traditional Chinese medicine. The medical services of traditional physical hospitals are limited by a certain radius. It is difficult for more people to enjoy the services of Chinese medicine practitioners, especially Chinese medicine masters. The “Medical Union Huafang” Internet Hospital was launched, and the “Dayun Bridge”, which was contacted by the masses with the masters of traditional Chinese medicine, famous doctors, and famous medicines, was used to expand the service radius, which alleviated the imbalance of medical resources to a certain extent. The problem can continuously meet the individualized health needs of the people and effectively promote the development of health and health in Rizhao City.

On the other hand, Internet hospitals must have a foothold to take off. Based on the offline entity of Rizhao Huafang Chinese Medicine Branch, “Wufang Huafang” can clarify medical responsibilities, ensure the basic safety of patients, and reduce unnecessary disputes between doctors and patients.

Yang Yang, vice president of the Medical Association, said that the "medical alliance Huafang" Internet hospital is the starting point for the strategic cooperation between the medical association and the Chinese side. The future medical association will also inject a diversified medical resource for Rizhao, including the transformation of the medical union's 500,000 doctor resources. Going to the Internet Hospital for multi-point practice and building a Rizhao Medical Big Data Platform to provide Rizhao City with a comprehensive range of smart medical solutions. ”

Starting from the doctor community, combining all levels of institutions, all-round output capabilities

Just after the four-year-old medical association, it was obviously high-profile in 2018, and various strategic cooperation was in full swing.

Just in the past June, the Medical Association and Penguin doctors and Dangdang Express Pharmaceuticals reached a tripartite strategic cooperation, opened the last mile of the medical service, and quickly deployed the drug circulation field with the help of the drug resources, pharmacy resources and drug distribution capabilities. Form a closed loop of “medical + diagnosis + medicine” services.

In May, the Medical Union continued to force smart hospitals. Not only reached strategic cooperation with Huaxi Stomatological Hospital, but also promoted the innovation integration of artificial intelligence and stomatology; it also completed the on-line internal measurement of the independent research and development of Winlite Wisdom Hospital platform, and the trial operation in many medical institutions.

Before the "Medical Union Huafang" Internet Hospital was officially launched, the Medical Association signed a strategic cooperation with the Rizhao City People's Government of Shandong Province to provide a full range of smart medical services for Rizhao City.

At this point, the medical empowerment of the Medical Union has blossomed from the government agencies to medical institutions, pharmaceutical manufacturers, insurance companies and other large health industries. The medical association has penetrated into all aspects of the upstream and downstream of the industrial chain.

If the previous strategic cooperation is basically the output of the medical association's single ability, then the online medical hospital of the "medical alliance" is a perfect display of the comprehensive ability of the medical association.

The imaginable closed-loop scenario of medical services is such that the user completes the first consultation in the offline entity of Rizhao Huafang Chinese Medicine Branch, and then completes the follow-up and treatment plan confirmation through the medical association, Internet hospital, and penguin clinic in the medical product system. , rehabilitation management, health management and other medical treatment processes. If it involves medication, the doctor will prescribe an electronic prescription, upload a diagnostic report to the patient, and place the order online through the patient's strategic partner.

Starting from Rizhao's Chinese side, opening the "Internet Hospital +" mode of the Medical Association

At present, there are two main types of Internet hospitals. One is that Internet medical companies apply for hospital licenses; the other is that Internet medical companies cooperate with offline hospitals to build Internet hospitals.

Industry experts believe that for Internet medical companies, the self-built offline physical hospitals, the mode is relatively heavy, and the development is bound to be slow. On the contrary, the choice to cooperate with offline physical hospitals, the mode is lighter, can quickly form their own core capabilities, and widely spread.

From the strategic cooperation with the extremely high frequency of the medical association, it can be seen that the medical association's positioning of itself is the latter.

Wang Shirui, founder and CEO of the Medical Association and Penguin doctors, believes that Internet hospitals are two-way flow of online and offline medical services. They have their own advantages in online and offline, and the two forms complement each other to go faster and further.

From the beginning of a simple platform for doctors to learn and communicate, to the later export of doctor resources for multi-point practice, the positioning of the medical association around the hospital to become a multi-resource and multi-capacity integrator is becoming more and more clear. Up to now, the Medical Association has formed its own core competence at various levels. At the supply level, it can be output as a single capability, or it can be integrated with pharmaceutical manufacturers, device manufacturers and insurance companies. At the support level, through strategic cooperation, AI technology, pharmaceutical distribution, medical big data and other capabilities have been formed to support different solutions. In addition to the hospital, the solution formed by the medical association can also be delivered to some third-party agencies.

The cooperation with Rizhao Huafang Chinese Medicine Branch is a great training for the comprehensive ability of the medical association. Shandong Province is China's most populous province with more than 100 million permanent residents and huge medical consumption. Sunshine is only a starting point. With the deepening of cooperation, the medical hospital's Internet hospital tentacles will extend to other parts of Shandong, and thus the layout of the province, and even the country.

In addition, medical care is an industry that is deeply influenced by policies. As a later form of medical care, Internet medical care must survive and develop well and must be centered around policy. Looking at the present, the most important thing in deepening medical reform is the grading diagnosis and treatment, that is, the medical goal of “primary diagnosis, two-way referral, rapid division and treatment, and linkage”.

And "Internet Hospital + Medical Association" has become an industry-recognized grading diagnosis and treatment. In the future, with the deepening of the layout of Internet hospitals, the Medical Association will also promote the establishment of medical associations among various Internet hospitals, realize inter-institutional data intercommunication, establish a patient data sharing platform on the basis of ensuring information security, and realize medical internal medical care. Equipment sharing, inter-institutional work, patient remote examination, maximum level of diagnosis and treatment.

At the same time, it can also provide value-added services such as doctor education, patient referral, doctor visit, and remote diagnosis within the medical association.

With the core of the Internet hospital, there will be a lot of imagination in the future development of medical service solutions.